Monday, September 17, 2007

[IDEAS] Creative Brief

NEWS + NEW VALUES = NEW INTERFACE
INTERACTIVITY BETWEEN NEWS AND USERS

Design the interface where users can actively participate and get the information from the everyday news by developing individual news pages where user can choose what news he or she is interested, and also user can communicate with other users, and can make arguments about news. Therefore, the news is not only the facts of events, but the news has more values for users.


1) Communication (= Share)
a. To interactive to news and also other users.
b. To know what other people are interested in
c. To share news and interests

2) Education (=Learn)
a. To access to the secondary information related to the news
b. To learn vocabularies or other things related to the news

3) Entertainment / Relaxation
a. To participate




- EXPERIENCE BOARD


- MOOD BOARDS


- COMPETITORS BOARDS

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